Recently we read an interview with Mel White, one of the general managers of Classic Exhibits. We were particularly interested in this interview because we have been an affiliate of Classic Exhibits for years; we offer their products as an option for our clients who want tailored solutions, but do not have the budget for a custom trade show booth. White briefly discussed trade show booth customization and personalization as top industry trends.
“Probably 75% of what we build is either a customized kit or completely custom, which means that customers are focusing on personalized solutions first – what do they need to be successful at a trade show, an event, or in a retail setting,” said White during the interview.
We were surprised that White bypassed technology (though he later circled back around to discuss the vast advances in trade show technology), but ultimately we agree. Trade show booth customization and personalization are extremely important in the industry, and we are on the cutting edge of both.
It’s great to know that people are placing value on refining their trade show booth to reflect their brand, rather than choosing the cheapest option that ultimately lacks character. If you want to have your cake and eat it too, we have multiple solutions that are both highly customizable and affordable. So, while we specialize in custom designed and fabricated booths where the sky is the limit, we also offer many products that meet the needs of smaller companies with big personality.
Meet the Idea Gallery, where you can browse our huge selection of hybrid exhibits, portable exhibits and a la carte items. We have a wide selection of items that fit any size or style booth, and we can help you create a custom trade show booth to show off your brand.
Trade show booth customization doesn’t have to cost a fortune.
Trade show booth customization doesn’t end with the booth itself. We have options for flooring, lighting, monitor stands, and kiosks. It can be overwhelming, but we’ve been doing this for generations. We will help bring your vision to life.
Create an exciting and engaging trade show booth by working with an expert at ADM Two. We have an eye for trade show booth design and the experience to customize to your budget, so give us a call at (813) 887-1960, and one of our knowledgeable staff can assist you with trade show booth ideas. Also, check out some of our other articles to get ideas for trade show exhibit graphics and trade show staff etiquette.