Whether it’s for a trade show or museum exhibit, your displays need to be part of the story, just as much as the content. And, getting more people interested in learning more all depends upon how you want to tell your story. Telling a good story lets you stand out—to...
Experiential marketing is more important than ever. A few years ago we attended a TED X event at MOSI in Tampa. The topics ranged from painting as a way to heal emotional distress to a hospice professional discussing the importance of living life to the fullest. One...
