Outdoor event preparation is much different than preparing for indoors. We have seen people make the mistake, time and again, of treating the outdoor event just the same as they would any indoor trade show or display. Being ill prepared and not predicting the potential pitfalls of outdoor events can cost you a lot of money and ruin your show. Below are some bullet points to keep in mind.
- Water – banners, signs, and graphics should all be waterproof. Even if it’s not raining when you set up, there is always the chance that it will start raining at some point, possibly long before you are able to pack up your display. Better safe than sorry when it comes to this.
These mesh speaker covers we created for Et Cultura festival were made to withstand many elements, plus allow sound to travel through them.
- Wind – all of these graphic assets should also be wind proof. In some cases, this means adding wind slits, special reinforcements to the stitching or grommets to ensure your banners and signs don’t rip if a gust of wind tries to take them away. The amount of force the wind can put on even the toughest vinyl is amazing, and again, you just can’t predict the weather, so better to be prepared.
- Sun – the sun wreaks havoc on your color printed materials, but there are many options for vinyls and other materials and pigments that will last longer when exposed to the sun repeatedly and for long periods. Do your homework and make sure to work with a professional who will know what recommendations to make for your specific purpose. We know all about sun damage – living in Florida gives you good reason to always be prepared for sun exposure
- People – you’ve thought of your display, but what about the people staffing it? They need to be just as prepared for the elements as the display itself. That means sunscreen, umbrellas, jackets and lots of water. Your display will not be effective if the people managing it are not happy and healthy!
ADM Two staff are experts on display design and fabrication, so give us a call at (813) 887-1960 and one of our knowledgeable staff can assist you with your display, no matter where your event takes place. Also, check out some of our other articles to get more information on trade show booth layout, trade show graphics, and etiquette.