Design is all around us, encompassing everything from office buildings to business cards to software. It is an essential part of life, and because of its ubiquity, there are a lot of opinions about what it is. One of our favorite definitions is from two Canadian academics, Paul Ralph and Yair Wand.
DESIGN: (noun) a specification of an object, manifested by some agent, intended to accomplish goals, in a particular environment, using a set of primitive components, satisfying a set of requirements, subject to some constraints.
We love that this definition manages to cover all of the aspects of design as we know it today, including design of abstract items such as software or mobile applications. We also like to think of it as simply an elegant, user-friendly solution to a given problem.
ADM Two was built upon the foundation of good design. The very name ADM is an acronym for Art-Design-Media. These are not elements that we believe in; they define us, which is why we wanted to give them some special attention.
Our warehouse is huge and you will find, at any given moment, people cutting wood, shaping wood, and packing up our next custom trade show booth or pieces of a corporate renovation. But if you look a little closer, you’ll see that we have a strong hand in the design of 99% of the projects we work on. Design is one of the things we do best.
The experience we have with great design is fundamental to our ability to work through challenging projects. In some cases, intuition can provide the solution to a problem, but most often our experience with a multitude of materials, colors, angles, and even the problems themselves are the keys to success
ADM Two staff are experts on trade show booths, museums, and corporate environments, so give us a call at (813) 887-1960, and one of our knowledgeable staff can assist you with your trade show booth, corporate renovation, or museum construction needs. Also, check out some of our other articles to get more information on trade show booth layout, trade show graphics, and etiquette.