It’s easy enough to spot the daily wear and tear on interactive museum exhibits. Display units will also show some wear over time or simply go out of fashion, which means that they’ll need to be updated as well. However, it’s harder to know when exhibits are no longer...
Exhibiting at a trade show is a major investment of time, energy and money. That’s why you need to be as visible as possible. But all of the major trade shows have hundreds of exhibitors vying for everyone’s attention. How do you make your booth stand out from all of...
To get the most return on your tradeshow investment, you need to connect with the audience. How you connect with them begins with knowing who they are and what they like. Tradeshow Demographics Almost every tradeshow can provide some background on the attendees. These...
Technology has changed the way we interact with the world. Because of it, both young and old are drawn to more interactive events that are fun and challenging. These changes have affected how museums engage with their visitors and make lasting impressions for years to...
Anyone who’s been to a trade show in recent years knows booths and exhibits have never been more interactive and high-tech. Now it appears all kinds of companies are developing a taste for using similar whiz-bang interactive displays in offices and other...