by exhibitinsight | Oct 2, 2012 | Blog (Exhibit Insight), Branding, Marketing
You have a something to offer. You have a message. You have a marketing budget. Now it’s time to do some media planning. In choosing media for your promotional efforts, a very important consideration is how well a particular advertising vehicle will reach your...
by exhibitinsight | Jun 12, 2012 | Blog (Exhibit Insight), Branding, Marketing
These are the days of lightning fast technological and sales innovations. The tiny pet supply store that once serviced a small town is now able to ship its boutique dog collars nationwide. A simple two-click search can yield a page full of product and service reviews...
