rel·e·vant adjective \ˈre-lə-vənt\ a : having significant and demonstrable bearing on the matter at hand While attending the Exhibit Designers and Producers Association annual conference this past December, it became clear that the main goal shared by all who attended...
Trade show emergency planning and preparation for an event are very important, even though accounting for every single detail can feel overwhelming at times. It’s also important to have a proactive approach to your planning and not a reactive one. If you’re relying on...
Outdoor event preparation is much different than preparing for indoors. We have seen people make the mistake, time and again, of treating the outdoor event just the same as they would any indoor trade show or display. Being ill prepared and not predicting the...
As the year draws to a close, we enjoy looking back on the variety of projects we’ve completed this year. We write case studies about each project we complete, so it’s nice to relive the work and the stories behind them. In January, we completed the Mound...
Trade shows can be enjoyable events, a chance to escape the office, and visit a new city. However, when you are choosing your trade show staff, make sure they are committed to the main goal of the trade show – selling. Trade show selling is an art, just like any other...
