Trade show booth care is a special treatment to extend the life of the components, because of the time and energy put into the design and production of it, as well as the monetary investment. This means that every piece of it looks nearly new every time it’s on...
Recently we finished another project or our client, PSCU. As we discussed in our case study about PSCU, they are always looking to create an experience. Whether it is through giveaways, interactive elements, or just creating a comfortable space for visitors, PSCU does...
Technology is incorporating itself more into trade show booths than ever before. Remember when plasma screens came onto the scene over ten years ago? Unfortunately, you needed a couple linebackers to lift one that was over 50 inches. For 2017, trends for trade shows...
Event sponsorship is smart business. Recently we wrote an article about Et Cultura, a music, film, art, and interactive festival that we sponsored in November of this year. We sponsor several events each year, in part to help great causes and our community, but also...
Experiential marketing is more important than ever. A few years ago we attended a TED X event at MOSI in Tampa. The topics ranged from painting as a way to heal emotional distress to a hospice professional discussing the importance of living life to the fullest. One...