by exhibitinsight | Aug 20, 2013 | Blog (Exhibit Insight)
Table top displays have always been the black sheep of the family of exhibits. As table tops are most often taken to the smaller shows in a client’s mix of trade events, they are usually just thrown together. In the past, you had few options. Unfortunately,...
by exhibitinsight | Jun 4, 2013 | Blog (Exhibit Insight), Sales
It’s a good thing! Sales is a transfer of enthusiasm. The unbridled excitement that something GREAT is going to happen IF…is the fuel that propels the intellectual and emotional engine of every buying decision we make. There is power in words....
by exhibitinsight | Apr 18, 2013 | Blog (Exhibit Insight), Branding, Marketing
Out with the Old, in with the New, Repurpose and Rediscover …lessons from a messy kid. I was a creative child. My room was always a jumble of toys, stuffed animals, clothes, and games strewn about in whatever haphazard position I had left them. On many evenings, my...
by exhibitinsight | Feb 14, 2013 | Blog (Exhibit Insight), Staff
Valentine’s month and beyond… She shuffled into the kitchen, exhausted. Her eyes were puffy and heavy from lack of sleep. Working full time, maintaining a busy house, managing and caring for her husband and several small children was certainly taking its...
by exhibitinsight | Jan 3, 2013 | Blog (Exhibit Insight), Branding, Marketing
Today’s advertising specialists are faced with an overabundance of promotional options. The decision of where to invest precious marketing dollars can make or break a brand. The difficult choices involved in meticulously balancing online, print media, and...
